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nedjelja, 20. ožujka 2016.

BP (British Petroleum)



This post is about BP (British Petroleum), which is one of the world's seven most successful gas and oil companies. BP plc was founded in 2001 serving worldwide and
making the revenue of US$ 222.8 billion (2015). Video is based on the BP in the UK
where its headquarters is centered (London, England).
It is about describing through a very fun and illustrative way its history, purpose, investments. Their actions such as helping fund Britain's services and pensions, taking 
250 graduates in their UK business (2012), putting worker's safety in the first place and supporting UK business, arts, culture and schools are what makes this company socially responsible and ethical.
It has 383,106 views, and BP is responding to good and bad comments, involving 
viewers  in a conversation by asking them questions, in order to know their opinions.
I like this video, because it sums up in a pretty short amount of time important aspects 
of this company throughout colorful scenes and interesting comparisons.







subota, 12. ožujka 2016.

HubSpot

                                     

This All-In-One Marketing Software makes marketing easier and helps business
transform. HubSpot is the place where all tools of marketing come together at
one place, at that one spot.
Today, in a modern world, it is very difficult to promote your business, even though
there are so many ways to do that.
Getting phone calls, emails, different forms of ads, is pretty much history..Now, we
have social media to do all that job. But there is one catch. All of them are disconnected
from one another, taking a lot of time and effort to become useful.
But, then there comes HubSpot, making "marketing way more powerful and easier".
It gives All-In-One marketing hub with SEO, Marketing Analytics, Social Media, Emails,...
all in one place. In my opinion, it is a very good software, which simplifies marketing and
help businesses grow bigger and faster.
"Inbound marketing puts all of your marketing tools in one software."
HubSpot. All-In-One.



nedjelja, 6. ožujka 2016.

Lego


                                                                                     
"Inspire imagination and keep  
building" is the name for this Lego
commercial, proven by a good 
comments to be loved by the audience, 
from young to older population. 
Lego is considered to be one of the
world's most powerful brands, based
in Denmark. 
                                                                                                                                             
                                                                                 
                                                                                  

Available from 1949, it made a huge difference in every child's life, offering new skills and a good fun. "Playing with LEGO bricks helps children develop critical skills like problem solving, logic and creative thinking."

Not everything can be learned from books, because sometimes the imagination is the key that opens the gate of knowledge. These little colorful plastic bricks help children to broaden their imagination and to think without limits.
Having the opportunity and freedom to make whatever we want, bring out the inner
uniqueness and creativity of every individual.
#Keep building does not only refers to playing with bricks, but also to the importance of  keep growing, building our creativity, expressing our inner selves.

This video shows us that not all answers need to be known to build something new and make something different. I really like it, because in the short amount of time, it gives us a really good commercial, simultaneously with an effective message. 
"You taught me how to think and how to dream. I am about to make something, that I know will make you proud."

Free your spirit and keep building.


utorak, 1. ožujka 2016.

Colgate


Super Bowl 2016: Colgate Ad



#EveryDropCounts is the latest Colgate project focused on saving water while brushing our teeth, by turning off the faucet. It is a very good commercial, showing that it does not take a lot to help and save the community we live in.Drop by drop, one by one, we can solve this
problem, and protect one of the most vital ingredients for human existence. 
It is often said that we don't appreciate what we have, until it is gone. Well, it turned out to be true in so many cases and wasting water is definitely one of them. Taking it for granted, not realizing how lucky we are to have it, will cause it to eventually be taken away, in some point.

I like when successful companies who have a big influence and a stronger voice, use 
social media, as a very effective way, to make a difference and try to make this world a better place for living. 

Colgate is founded 210 years ago and they still are making an effort to improve health, education, 
and take actions to save the planet to prove that their slogan  "World of Care" is more 
than just a set of meaningless and empty words.

This video has some good comments as "awesome"or "great commercial"
but as we all know it is easier to say something discouraging than to show support, so I am not surprised to read comments such as "Do they realize that they are WASTING WATER to make this commercial."
It is published about a month ago,and I like it, it is short but effective ad and the best thing is, that is  released during Super Bowl and watched by millions of people around the world.

Use social media for a good cause, spread the word, because it is not the Earth 
that needs us, it is us who need the planet Earth.

Protect it and make a difference.